A new type of cloud gaming is being offered by The Game Company.
Image credit: TGC
The company has said that over the past two-years, it has built a platform which can be used to play games on PCs or consoles from anywhere in the world. This is thanks to its proprietary low-latency tech, which allows lag-free gameplay.
Various early adopters have already been using the system as part of a pilot. TGC announced in September 2024 its strategic partnership with Aethir – a provider decentralized GPU-based computing infrastructure. Since then, the company has joined Google and Microsoft’s Startup programs. Aethir uses blockchain tokens to encourage GPU providers to provide AI processing and cloud streaming services for applications that require them.
TGC and Aethir both operate in the decentralized infrastructure and cloud gaming space, but Masud says his firm takes a different approach. Aethir uses GPUs that are underutilized to provide decentralized computing for AI and Blockchain applications.
TGC uses proprietary ultra-low-latency cloud technology, which delivers high-performance gaming, without the need for expensive equipment. He said that the goal was to make gaming more affordable for everyone.
While we can optimize underutilized GPUs we’re not restricted to this approach. Masud stated that TGC has now covered 98% of the world with partnerships from major cloud service providers.
Telcoin, its CEO Paul Neuner and Singularity DAO were the leaders of the round. Over the counter investments were made through NodeMarket.
The company said it aims to deploy its native cryptocurrency token followed by the public product launch later this year. The recent funding round follows the initial $5 million raised in April 2023 at a $40 million post money valuation. It also raised $7.5 million in token sales. The Game Company said it has 500,000 wait-listed users for its upcoming cloud-gaming platform.
The Game Company isn’t the only cloud gaming infrastructure. It competes with already established
big tech firms such as Nvidia with its GeForce Now, Amazon’s Luna and more. And it’s also years behind those other companies.
CEO Osman Masud said in a statement that TGC distinguishes itself from its competitors thanks to its low-latency patented technology, which simplifies lag-free gameplay on any device.
“Most of the new capital will be used to enhance the platform and its integration within Web3 as well
as Web2 ecosystems, hoping to take on legacy cloud-gaming with a twist of blockchain,” said Masud. “This funding validates our approach to addressing gaming worldwide and making it accessible to people anywhere in the world, without any hardware or software restrictions.”
He added, “Our proprietary patented technology allows us to compete within the industry with the
power of blockchain, making it easy for anyone, anywhere in the world to play PC or console games,
lag-free through cloud gaming.”
The platform enables players to play games like Call of Duty, Fortnite, Rocket League and more from any device, without any specific hardware, software or download requirements. The company also claims to have its platform alpha tested in over 33 regions worldwide, with its latest UAE testing seeing over 43,000 sign ups, with more than 41,000 on-chain transactions and over 10,000 new unique wallets created on the blockchain in just under 48 hours.
“The Game Company’s cloud gaming platform perfectly aligns with the Telcoin Association’s vision,” said Paul Neuner, CEO of Telcoin, in a statement. “By leveraging mobile operator infrastructure globally to connect users with premium gaming experiences, they demonstrate exactly how Telcoin Network can transform access to Web3 services worldwide through existing telecom channels.”
Currently, The Game Company has access to over 1,300 titles from Steam, PlayStation and Microsoft Store through its cloud based infrastructure on any device with a stable internet connection.
“I’ve always believed in supporting projects that challenge the norm. The Game Company is doing just
that by making high-quality, lag-free Web3 gaming accessible to everyone on any device. Their
innovative cloud tech is a game-changer, and I’m excited to back them as they transform the future of
gaming,” saidEran Elhanani, CEO of BullPerks, in a statement.
Masud said that TGC has completed testing across multiple cloud providers, including AWS, Google Cloud, and Tencent Cloud, with Microsoft Azure emerging as a key partner. Given Azure’s competitive edge in LATAM, TGC is leveraging its infrastructure to scale operations in the region, he said.
“The AI boom has spurred massive demand for GPUs and cloud gaming,” Masud said. “As many enterprises seek to implement emerging technologies into their businesses, cloud based infrastructures have the potential to provide ease of access not just for games but also for emerging tech to broader retail markets, especially within developing areas such as Asia Pacific and Latin America.”
Masud said The Game Company was officially registered in December 2022, but ideation and development started in January 2022. The company has 84 full-time, part-time and consulting staff.
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