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A hot-button: You may be hoping that prices will finally drop, but the bad news is: they won’t. In fact, some GPUs are being sold for more than 50% above their MSRP. In this regard, the RTX5090 and RTX5080 are the worst. It’s not surprising that 8GB cards cost the most.
Gamers Nexus conducted its usual in-depth analysis of the current state the graphics card market. They looked at 420 listings on Amazon, Newegg and Best Buy.
Out of all those cards, only 20 of them were in stock and listed at the MSRP: eight RTX 5060, six RX 9060 XT (8GB), four RTX 5060 Ti (8GB), one RTX 5060 Ti (16GB), and one RTX 5070.
When you look at the whole picture, you will see that graphics cards are selling on average at a price of 31.8% higher than their MSRP. The RTX-5080 is the model that has seen the largest increase in price over its suggested retail. Its $1 569 average is almost 57 % higher than its $1,000 MSRP. The RTX-5090 isn’t too far behind (52.7% more), followed by Intel B580 (51.6%) and B570 (50.8%), as well as AMD’s 9070 XT (44.9%). Intel’s results, however, are slightly skewed because one AIB partner Gunnir priced its models much higher compared to other vendors.
The RTX-5080 Ti (8GB) is at the bottom of the list, with a MSRP of 12% more than the RTX-5080 Ti. The RTX 5060 is higher (13.1%), and the RX 9060 XT 8GB is next highest at 14.8% over MSRP.
The lack of demand for 8GB cards is not surprising. We have criticized these cards in our reviews. Mindfactory, a German retailer, sold 16 times more RTX5060 Ti 16GB cards than the 8GB version. The RX 9060 16GB sold 30 times as many units as the variant with half of its VRAM.
Stephen Burke dedicates an entire section of the video to RX 9070XT. AMD managed to keep the price at $599, but retailers received a $50 rebate. This was a temporary perk.
AMD’s Frank Azor denied that this was the case. He told the press that “It is inaccurate that $549/$599 MSRP is launch-only pricing. We expect cards to be available from multiple vendors at $549/$599 (excluding region-specific tariffs and/or taxes) based on the work we have done with our AIB partners, and more are coming. At the same time, the AIBs have different premium configurations at higher price points, and those will also continue.”
However, three months after launch the RX9070 XT only has one of 26 listings at MSRP and it’s not in stock. GN notes that Newegg and BestBuy each had 27 RX9070 XT listings at launch, including six at MSRP. Seventy-one percent of the 21 listings still available have seen their prices increase, including five of six that were launched at MSRP.
Burke concludes the video by pointing to the fact that MSRP is no longer relevant. Today, even entry-level cards are sold at higher markups than flagship models were just a few short years ago.
